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Sport unites with government for national campaign to tackle male isolation

two men greeting outdoors

Rugby icon Jonny Wilkinson, Ashes centurion Jacob Bethell and teenage darts sensation Luke Littler are among the sports stars throwing their support behind the Government’s ‘Team Up’ campaign, which has launched to tackle the male loneliness crisis. 

With one in four boys and young men aged 11-24 saying they feel lonely at least some of the time, Team Up aims to show how sport can help them find safe, welcoming spaces to make friends, build support networks, and feel part of a community.